DIGITAL INNOVATION IN THE FINANCIAL MANAGEMENT OF SMES: A LITERATURE REVIEW

Povzetek

The study analyses the challenges faced by small and medium-sized enterprises (SMEs) in the adoption of digital technologies for the optimization of their financial management. Through a literature review, an exhaustive search was carried out in the Scopus and Scielo databases, selecting 26 relevant studies. The findings reveal that most research takes a quantitative approach and highlights the positive impact of digitalization on operational efficiency, cost reduction, and access to financing. However, significant barriers are identified, such as scarcity of resources, lack of training, and organizational resistance to change. To address these challenges, the implementation of technological investment strategies, training programs for human talent, and government support policies is recommended. The integration of digital tools and innovative financial models is emerging as a determining factor to strengthen the competitiveness and sustainability of SMEs in a highly digitalized economic environment.