THE ROLE OF MEDIA TRAINING IN DEVELOPING THE SKILLS OF JOURNALISTS IN THE IRAQI MEDIA NETWORK: FIELD STUDY

Abstract

This study aims to highlight the importance of media training for journalists working in media institutions to develop their professional and technical skills to keep pace with the major transformations in the field of media technologies and practice in various media outlets and media training centers and institutes. The integration of digital technologies in the field of media work has led to the need for media training at the digital level and the adoption of training strategies that keep pace with the current development. This study addresses the role of media training in improving and developing journalists' skills, professional and technical capabilities, and their experience in the daily practice of journalistic work. This study relied on the survey and questionnaire method to measure the role of media training in developing and improving the skills of journalists participating in the training courses provided by the Media Training Institute for employees of the Iraqi Media Network. According to the results of the study,47.70% of the participants found the courses appropriate to their professional needs, 45.28% found them somewhat appropriate, and 7.02% found them inappropriate. However, the quality of the training programs was average at 47.69%, while 46.97% found them good, and a minority of them considered the training programs to be poor at 5.32%.