TOPIC: AN IMPACT OF AI CHATBOTS ON CUSTOMER SATISFACTION IN HDFC BANKIN CHENNAI CITY

Abstract

Artificial intelligence is advancing quickly in the present era and is accessible to a large number of individuals worldwide. Artificial Intelligence (AI) will replace humans with computer programs to provide human-like intelligence and return choice for specific tasks. The Banking sector is undergoing a rapid transformation with the integration of Artificial Intelligence .AI is rapidly transforming the banking industry, revolutionizing how banks operate and interact with their customers. By offering services like chatbots, fraud detection, investment optimization, and financial counsellors, artificial intelligence (AI) assists millions of customers and representatives in managing their finances. Among the top banks in India utilizing AI, HDFC Bank is notable for its creative approach to client interaction, especially in urban areas like Chennai.