RECONSTRUCTED NOSTALGIA AND VINTAGE BRANDING: A CROSS-PLATFORM ENGAGEMENT MODEL FOR GEN Z BRAND LOYALTY. Lex localis - Journal of Local Self-Government, [S. l.], v. 23, n. S4, p. 3481–3496, 2025. DOI: 10.52152/801100. Disponível em: https://lex-localis.org/index.php/LexLocalis/article/view/801100. Acesso em: 21 sep. 2025.