EMPOWERING SMALL BUSINESSES IN INDIA THROUGH DIGITAL TRANSFORMATION: THE ROLE OF AI AND DATA-DRIVEN INSIGHTS. Lex localis - Journal of Local Self-Government, [S. l.], v. 23, n. S6, p. 1558–1568, 2025. DOI: 10.52152/802001. Disponível em: https://lex-localis.org/index.php/LexLocalis/article/view/802001. Acesso em: 2 dec. 2025.