IMPACT OF INNOVATIVE STRATEGIES ON LONG-TERM SUSTAINABILITY AND GROWTH: EVIDENCE FROM THE PHARMACEUTICAL INDUSTRY IN THE MIDDLE EAST. Lex localis - Journal of Local Self-Government, [S. l.], v. 23, n. S4, p. 2204–2225, 2025. DOI: 10.52152/9s00z121. Disponível em: http://lex-localis.org/index.php/LexLocalis/article/view/801036. Acesso em: 3 oct. 2025.